You Deserve Support That Truly Understands What You're Going Through
MAIA is a 14-week programme designed specifically for pregnant women navigating one of the most profound transitions of their lives. Expert education, live sessions, community and care. Completely free.
Apply for a Place Limited to 25 places. Open to employed women 12 to 16 weeks pregnant.Does Any of This Sound Familiar?
Pregnancy changes everything, including who you are. MAIA is built for women who want to navigate that transformation with knowledge, support and community by their side.
MAIA is the Matrescence Empowerment Programme. Matrescence is the profound psychological, physical and identity transformation a woman goes through when she becomes a mother. It is real, it is significant, and until now it has been almost entirely unsupported in the workplace.
This is not a generic wellbeing app. MAIA is a carefully structured programme rooted in real expertise, designed to meet you where you are and give you what you actually need.
Built on Three Pillars
Everything within MAIA is designed to ensure you feel valued, understood and empowered throughout your pregnancy and into early motherhood.
Education
Seven expert-led series covering the topics that matter most, each with its own live session so you can ask questions in real time.
Support
Access to our in-house midwife in a dedicated live session, plus resources and tools to support your mind and body throughout.
Community
A private online hub where you connect with other women on the same journey. Real conversations, genuine peer support.
Everything Inside the 14-Week Pilot
Every single education module includes a live session so you can engage with the expert directly, ask your questions and connect with other women in the group.
Plus a dedicated live session with our in-house midwife for trusted, professional guidance on your health, recovery and early parenthood.
This is a Partnership, Not Just a Programme
We are fully funding this pilot because we believe in what MAIA can do. In return, we ask for your genuine commitment. The women who join this pilot will help shape the future of support for every mother that follows.
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1Complete the full 14-week programme. We ask that you engage with all seven education series and attend the live sessions. This is your journey and your investment in yourself.
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2Participate actively in the community. The community is only as powerful as the women in it. We ask you to show up, contribute and support your fellow participants.
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3Complete surveys throughout. Your honest feedback is essential to help us understand what is working and refine what is not.
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4Share your testimonial. At the end of the pilot, we ask you to share your honest experience of MAIA. Your story will help other women understand what is possible.
Check You Qualify
- You are currently 12 to 16 weeks pregnant
- You are employed
- You can commit to the full 14-week programme
- You are willing to complete surveys and share your feedback
- You agree to provide a testimonial at the end of the pilot
- You are ready to show up for yourself and the community
Ready to Join Us?
This is a fully funded 14-week pilot with only 25 places available. We are looking for employed women who are 12 to 16 weeks pregnant and ready to commit to something that could genuinely change the experience of their pregnancy and early motherhood.
Apply for a Place Now Only 25 places available. Applications reviewed on a rolling basis.We'd Love to Hear From You
Not sure if MAIA is right for you? Have questions about the programme, the commitment or whether you are eligible? We are happy to help.
Get in Touch